Hi! I’m Eli, a Product and Service Designer based in Toronto with 3 years of hands-on experience and a background in Industrial Design, recently graduating from OCAD University.

I am dedicated to designing simple, thoughtful, and honest experiences that empower users and make the complex beautifully simple. I believe in clarity, impact, and respect for the people i deliver to.

At IntelliCourse, I currently lead the design and user experience of an AI-powered learning platform, from concept to our live beta launch on Product Hunt. At Beedesign, I collaborated on digital campaigns and platform redesigns for major retail, automotive, and industrial clients across the GCC, recently designing the Al Fransi Aluminium Complex website. Lastly, at Sans Therapy, I grew our social media following by 120%, through content strategy, design, and digital outreach, helping score workshops with 3 organizations in Bahrain.

Outside of work, you’ll find me playing tennis, hiking, or travelling, they really help me get a fresh perspective when I need it, and as Anthony Bourdain once said, they help me “Open your mind, get up off the couch, move.”